Compton Construction was a newly formed company – a father and son team with plenty of experience, but no notable projects they’d be able to claim on their new website. They did have a vision in mind for how they’d run their company and wanted to appear fresh, friendly, and non-traditional amongst their competitors.
Creative Brief
After having a striking logo designed, it was time to design a website to match. Since the website was going to be minimal, with only stylized imagery in the absence of portfolio pictures, the copy had to convey the values and key differentiators the company would live by.
I worked closely with the owners to ensure the vision was delivered, in language that not only makes them stand out in their market, but also subtly begins the selling process.
